1. Who We Are

ADEC Nova LLC (“ADEC Nova,” “we,” “us,” or “our”) is a software company based in Annandale, Virginia, United States. We build vertical SaaS applications for Latino-owned service businesses in the United States. This Privacy Policy explains how we collect, use, disclose, and protect information when you visit our website at adecnova.app, contact us, or use our services.

For questions about this policy, contact us at: privacy@adecnova.app

2. Information We Collect

2.1 Information You Provide Directly

• Contact form: name, email address, phone number, business type, and message.
• Account registration: name, email, phone number, business name, and password.
• Business profile: salon name, address, city, bio, services offered, and brand information.

2.2 Automatically Collected Information

• IP address, browser type, device type, and operating system.
• Pages visited, time spent, and referral URLs.
• Cookies and similar tracking technologies (see Section 7).

2.3 Information from Third Parties

• Payment processors (Stripe) may share transaction status with us. We do not store full card numbers.
• Communication providers (Twilio) may share message delivery status.

3. How We Use Your Information

• To respond to your contact form submissions and sales inquiries.
• To provide, maintain, and improve our software services.
• To process payments and manage subscriptions.
• To send you transactional communications (booking confirmations, appointment reminders, account notifications).
• To send marketing and promotional communications where you have given consent.
• To comply with legal obligations and resolve disputes.
• To analyze usage patterns and improve our products.

4. SMS / Text Messaging

5. How We Share Your Information

We do not sell your personal information. We may share your information with:

• Service providers: Twilio (SMS delivery), Stripe (payments), AWS (cloud storage), Resend (email delivery). These providers are contractually bound to handle your data securely and only for the purpose of providing services to us.
• Legal requirements: When required by law, court order, or government authority.
• Business transfers: In connection with a merger, acquisition, or sale of assets.
• With your consent: For any other purpose with your explicit permission.

6. Data Retention

We retain personal information for as long as necessary to provide our services and comply with legal obligations. Contact form submissions are retained for up to 2 years. Account data is retained for the duration of your subscription plus 1 year after termination. You may request deletion of your data at any time (see Section 9).

7. Cookies

We use essential cookies to operate our website (session management, security). We may use analytics cookies to understand how visitors use our site. You can control cookie settings through your browser preferences. Disabling cookies may affect certain features of our website.

8. Security

We implement industry-standard security measures including encryption in transit (TLS), hashed passwords, and access controls. No method of electronic transmission is 100% secure. We promptly notify affected users in the event of a data breach as required by applicable law.

9. Your Rights

Depending on your location, you may have the following rights:

• Access: Request a copy of personal information we hold about you.
• Correction: Request correction of inaccurate data.
• Deletion: Request deletion of your personal information.
• Opt-out of SMS: Reply STOP to any text message.
• Opt-out of marketing emails: Click “Unsubscribe” in any marketing email.
• CCPA (California residents): You have the right to know, delete, and opt out of the sale of your personal information. We do not sell personal information.

To exercise your rights, email us at privacy@adecnova.app. We will respond within 30 days.

10. Children’s Privacy

Our services are not directed to individuals under 18 years of age. We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, contact us immediately at privacy@adecnova.app.

11. Changes to This Policy

We may update this Privacy Policy periodically. We will notify you of material changes by posting the updated policy on this page with a new effective date. Your continued use of our services after changes become effective constitutes acceptance of the updated policy.

12. Contact Us